Case Studies
We pride ourselves in providing value for our clients. Take a look at some of the results
we have achieved for them and then let’s discuss your Vision…
We pride ourselves in providing value for our clients. Take a look at some of the results
we have achieved for them and then let’s discuss your Vision…
When crisis hit and businesses closed, we marched forward and created a Business Directory to help all the local businesses reach their customers through one community portal. This directory is different from any other directory out there, as it is driven by Social Media, so all of the business listings have live links on their profiles to their Social Media Outlets, giving customers a 360 view.
No Social Media Channels like to talk to each other, yet most consumers research a business over at least 3 channels before making a purchase decision, so we needed a way to integrate all Social Media Channels into one nice and easy business listing.
www.BurlingtonBiz.ca
In an effort to increase business when there was none to be had, Burlington Businesses were reaching out to their customers to give them as much information as they could in a timely manner. So when we built this for our local businesses we gave the business owner the power to manage their own listing, and by doing so, allows them to be in complete control of their Business Listing and communicate with customers in real-time. By using Social Media on each Business Listing, customers do not have to leave the site to get a full 360 view of the business and receives the most up-to-date information available. By creating the directory and using smart linking technology, the website and all the businesses have skyrocketed up in Google rankings in a very short period of time. Making everyone’s visibility increase…
Increased Ranking and Google Visibility of ALL businesses in the directory.
Increased visibility and ranking for over 2000 local businesses and growing.
The Directory is fully automated and gives the control back to the business.
The initial target of our campaign was to bring awareness to the businesses and also awareness about the site. At a time when all businesses were shuttering, we aimed to provide a portal where businesses and consumers could connect and allow the business to showcase all of their hard work, through deep and connected social media connections.
Since its launch, goals are being achieved every day for both businesses and consumers alike.
Through the creation of an effective on-page strategy, landing page development, and a significant link-building campaign, we were able to boost a majority of the businesses through pure SEO and backlinking throughout the site.
With over 2000 listings on the site, everyday consumers are getting live information about their favorite businesses and any relevant information they are looking for about their favorite business.
Inbound automation has helped both the businesses and the site itself grow beyond our expectations, and are now in talks with other municipalities and cities to implement this type of technology in their business community as well.
www.iiis.ca
Insurance and Investment planning and financial advice are some of the most competitive industries to work in and rank through Google. A smaller company has to go against large banks and insurance companies, so organic reach through simple SEO is very difficult to achieve in this highly competitive space. Our mission was not to try and beat the bank by ranking, but by the customer experience, we could create.
Ranked locally in the Google 3 pack within 30 days, and organically first page within 60.
The increase in organic site visits through Google exceeded 500% within 60 days.
By using Messenger Technology we were able to triple our subscriber base in only 30 days.
Infinity Insurance and Investment Solutions is a small boutique financial services office just starting out. They did not have any web presence or any social channels to start with, and many times this is a refreshing project to work on, as we can start everything evergreen. Financial Services is a very highly competitive industry dominated by billion-dollar banks, insurance companies, and investment firms, so to be effective in their marketing, SEO alone would not provide enough value.
To use Google ads in a competitive space, costs were prohibitive based upon an auction bid strategy. Life Insurance leads cost anywhere from $15-$25 each, so a budget can be spent very quickly by using a paid ads strategy. Also, financial services is a very traditional business, so consumers are not used to being advertised to by a financial services company, so we had to change the mindset as well.
The initial target goals were to rank in the top 3 on the Maps and to create a resource database that consumers would be more than happy to give their email for.
We wanted to build not just an email list, but a very detailed Messenger Subscriber list, that we could advertise to at a fraction of the cost of Google ads.
The company was very interested in connecting all of the Social Channels, to give a more holistic view of their company and brand to their customers.
After months of careful planning and the implementation of a resource-based giveaway for all the visitors, we increased the subscriber list from 120 people to over 800 subscribers within 90 days. These subscribers now view Infinity as the leader in their field because they provide so much value to their audience.
We focused on using Facebook Messenger to interact and deliver any resources the customers were looking for, and we were able to do so in the most personalized manner ever seen. Messenger Subscribers are now the foundation of their future book building and will nurture these subscribers over the years to extract even more value.
Organic search in Google Maps 3-pack went from non-existent to position number 2 within 60 days.
Longevity Senior Services has focused its business model on helping seniors out with property maintenance and initially in-home care and services for seniors. They have been challenged by growth and needed to find a new way to bring in constantly new clients and projects.
They had little to no web presence other than a simple Google my Business listing, so this was a pure and evergreen launch.
As being a new player in the online world, we had to transform a brand from a local hero into an internet star. We focused only on local advertising using very targeted ads and a very optimized and simple web plan.
The website had to be very friendly to its visitors by using best practices for elder and visually impaired users and had to load lightning fast.
www.longevityseniorservices.com
After years of being the go-to in their own circle, Longevity did not know how to bring in new organic customers. Because their ideal customer was in their senior age, a traditional social media campaign would not give them the traction they needed. They knew they wanted to begin their online presence, and did not know where to turn, so after a quick Google search found Botlogix under Digital Marketing on the first page of Google Local.
When the site was launched on Day 1, it only took 3 hours through our launch system to get their 1st New Customer.
By connecting Google Analytics with our Launch, we saw an increase of 500% in Google my Business.
New confidence with the new brand allowed the company to grow incredibly fast.
The initial target goals were to rank in the top 3 on the Maps and in Organic results in the local area.
We had set a target of new business per month which was achieved within 14 days of launch and continues to grow organically ever since.
We wanted to start an ecosystem and social medial connections that would build their brand.
The results were off the charts and have defined a new vision for the business owner with this year expanding their business significantly and now opening a new division to their company.
Using the success from our initial launch, we built out a second business line within 9 months of our initial launch.
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We are completely invested in making sure your project and brand succeed in this ever-changing world of Digital Media and Marketing. As technology changes, we are on the front lines, helping you reach your goals and turn your Brand into a Powerhouse within your Industry.
Let’s have a chat and see where you would like to take your business, and how we can help you get there…
We design digital strategies for maximum sales impact – through automated lead generation, social media management, and reputation & brand marketing.